Daniel believes that creativity not only builds brands, but can make the world a better place.
Daniel joined Cossette as Executive Vice President and General Manager in 2016, where he has leveraged his extensive experience building and running diverse, integrated teams at agencies to lead unprecedented growth in the country’s most competitive markets. As part of the team that has helped Cossette take the Agency of the Year title three years running, Daniel exploits his deep consumer obsession in everything he does – ever curious, endlessly energetic, and entirely bullshit-free. Daniel is a board member of the Institute of Communications Agencies (ICA) and The Bentway Conservancy and is proud to have been involved in work spanning regions, categories and consumers that has been awarded on the local and global stage for both creativity and effectiveness. He lives in Toronto with his wife and two boys, and spends every weekend he can in Creemore.